Norsk Matte M-AF-M05-122 | MiA™ Soft Matt Collection

Product Description

Norsk Matte - MiA™ Soft Matt Architectural Film

48" × 164' Roll | 1220mm × 50m

SKU: M-AF-M05-122
Collection: MiA™ Soft Matt
Finish: Premium Soft-Touch Matte
Origin: Metamark (UK) Limited

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PRODUCT NARRATIVE

Nordic Warmth & Natural Light

Norsk Matte captures the essence of Scandinavian living—the interplay of natural light, organic materials, and the pursuit of hygge. This warm, natural neutral from Metamark's MiA™ Soft Matt collection evokes the soft sand of Nordic coastlines, the gentle warmth of blonde wood, and the welcoming glow of candlelit winter evenings.

The name "Norsk" (Norwegian for "Nordic") speaks to this color's heritage: a warm, inviting neutral that brings the light-filled serenity of Scandinavian design to interior spaces. Neither stark white nor overtly beige, Norsk Matte occupies the coveted territory of natural warmth—a color that feels like home, regardless of geography or climate.

This is the color of hand-woven linen, sun-bleached driftwood, and morning light filtering through sheer curtains. Norsk Matte brings the calm, restorative quality of Nordic design philosophy to contemporary interiors, creating spaces that feel both elevated and deeply comfortable.

The premium soft-touch surface enhances the tactile dimension central to Scandinavian design, where materials are chosen as much for how they feel as how they look. Norsk Matte invites touch, reinforcing the connection between inhabitant and environment.

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DESIGN PHILOSOPHY

Hygge-Inspired Design for Modern Living

Norsk Matte embodies the Scandinavian concept of hygge—the art of creating warmth, comfort, and contentment through thoughtful design. This is the neutral for spaces that prioritize wellbeing, natural materials, and the quality of light.

Design Philosophy:

• Nordic Minimalism with warmth
• Hygge-inspired comfort and coziness
• Natural light maximization
• Material honesty and authenticity
• Connection to nature
• Timeless simplicity

Ideal Project Types:

• Coastal and lakeside residences
• Hygge-inspired residential renovations
• Scandinavian café and restaurant concepts
• Wellness and mindfulness spaces
• Boutique hospitality with Nordic aesthetic
• Natural beauty and wellness retail
• Family-friendly residential design
• Biophilic commercial interiors

Design Movements:

• Scandinavian Hygge
• Coastal Minimalism
• Warm Minimalism
• Nordic Naturalism
• New Scandinavian
• Soft Modernism

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AESTHETIC CHARACTERISTICS

Color Profile: Warm Nordic Neutral

Visual Temperature: Warm (gentle, not saturated)
Undertones: Soft wheat, natural linen, warm sand
Character: Inviting, calming, naturally luminous
Light Response: Glows in natural light, creates warmth in low light

The Nordic Difference: Unlike cooler Scandinavian grays or stark whites, Norsk Matte provides warmth without sacrificing the clean, uncluttered aesthetic central to Nordic design. This is the warm neutral that makes minimalist spaces feel inviting rather than austere.

Design Intelligence: Norsk Matte serves as the perfect bridge between:

• Cool Nordic grays and pure whites
• Natural wood tones and neutral textiles
• Contemporary minimalism and homey comfort
• Architectural restraint and lived-in warmth

Harmonious Material Pairings:

Signature Nordic Materials:

• Blonde woods: birch, beech, ash, light oak
• Natural textiles: undyed linen, raw wool, cotton
• Natural fiber elements: jute, rattan, wicker, seagrass
• Soft leathers in natural tones
• Sheepskin and fur accents

Stone & Ceramic:

• Limestone and sandstone
• Terracotta and clay ceramics
• White and cream porcelain
• Natural concrete (light tones)

Metal Finishes:

• Brushed brass (warm, not yellow)
• Copper (aged or natural)
• Light bronze
• Matte black (strategic accent)
• Brushed nickel

Color Harmonies:

Classic Nordic Palette:

• Soft whites and creams
• Warm grays (greige territory)
• Dusty blues and soft teals
• Sage and moss greens
• Warm terracottas (accent)

Natural Accents:

• Deep forest greens
• Warm rust and clay
• Soft charcoal
• Blush and dusty rose
• Mustard (controlled use)

Avoid Pairing With:

• Cool stark whites (use warm whites)
• Yellow-toned "builder beige"
• Cool industrial grays
• Bright, saturated colors

The Hygge Factor: Soft-Touch Warmth

The MiA™ Soft Matt finish is particularly significant for Norsk Matte. In Scandinavian design, tactile quality is paramount—every surface should invite interaction and contribute to the sense of comfort and wellbeing.

The velvety, non-reflective surface creates the gentle, diffused light quality essential to Nordic interiors. Rather than bouncing light harshly, Norsk Matte absorbs and softly reflects it, creating the warm glow that defines hygge-inspired spaces.

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ARCHITECTURAL APPLICATIONS

Residential Sanctuaries

Modern Nordic Kitchens

• Full kitchen cabinetry in hygge-inspired schemes
• Kitchen islands with integrated seating
• Breakfast nook built-ins
• Pantry and storage systems
• Open shelving backing (behind floating shelves)

Living & Gathering Spaces

• Living room built-in shelving and media centers
• Dining room buffets and storage
• Home office furniture and wall panels
• Reading nook cabinetry
• Mudroom and entry storage

Private Retreats

• Master bedroom closet systems
• Bathroom vanities and storage
• Nursery and children's room furniture
• Craft and hobby room built-ins
• Home library shelving

Architectural Features

• Interior door refinishing
• Wall paneling and wainscoting
• Ceiling treatments and coffers
• Staircase wall applications
• Built-in window seats

Commercial & Hospitality

Nordic-Inspired Hospitality

• Boutique hotel guest room millwork
• Scandinavian restaurant cabinetry
• Coastal café built-ins
• Nordic spa treatment rooms
• Hygge-concept coffee shops

Wellness & Beauty

• Natural beauty retail fixtures
• Wellness center cabinetry
• Yoga studio reception and storage
• Organic skincare boutiques
• Holistic health practice interiors

Retail Environments

• Scandinavian home goods boutiques
• Natural fiber and textile shops
• Artisan craft galleries
• Farm-to-table market fixtures
• Sustainable lifestyle brands

Professional Spaces

• Architecture firm studios (Nordic aesthetic)
• Design showrooms
• Creative agency offices
• Mindfulness and meditation studios
• Family-friendly pediatric offices

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TECHNICAL EXCELLENCE

Advanced Material Engineering

Dual-Layer Construction

• Surface Layer: Premium conformable polymeric PVC
• Protective Topcoat: Hard-wearing matte finish resistant to daily wear
• Base Construction: Engineered for dimensional stability and conformability
• Surface Finish: Non-reflective soft-touch matte (light-diffusing)

MetaScape® Adhesive Technology

• Permanent solvent-based acrylic adhesive system
• Proprietary micro air-release channel architecture
• Professional-grade bubble elimination during application
• Repositionable during installation with full permanent bond development
• 12N/25mm nominal adhesion strength (24-hour cure period)

Material Performance Characteristics

• Film Gauge: 165-250 micron nominal thickness
• Elongation: 220% MD nominal (superior conformability for complex surfaces)
• Release Liner: 140gsm structured micro-channel polyethylene layflat
• Dimensional Stability: Excellent (minimal shrinkage/expansion)
• Weight: 140gsm nominal

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PERFORMANCE STANDARDS

Durability & Service Life

Safety & Regulatory Compliance

Chemical & Environmental Resistance

Norsk Matte maintains performance integrity when exposed to:

• Mineral oils, hydraulic fluids, and lubricants
• Automotive fuels: gasoline, diesel, paraffin
• Antifreeze and coolant compounds
• Aliphatic solvents and mild acids
• Alkaline solutions and salt exposure
• Common household and commercial cleaning products (pH neutral)

Safe Cleaning Products:

• ✓ Mild dish soap and warm water
• ✓ Neutral pH commercial cleaners
• ✓ Non-ammonia glass cleaners
• ✓ Isopropyl alcohol (diluted 70%)
• ✓ Disinfecting wipes (non-bleach, pH neutral)
• ✓ Microfiber cloths and soft sponges

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ROLL SPECIFICATIONS

Product Dimensions & Coverage

Standard Roll Configuration

• Width: 48 inches (1220mm standard)
• Length: 164 feet (50 meters)
• Total Coverage: Approximately 656 square feet (61 square meters)
• Roll Weight: Requires two-person handling for safety

Professional Packaging

• Factory-sealed protective outer wrap
• Supplied on structured polyethylene release liner
• Protective end caps prevent edge damage
• Product identification and batch labeling
• Handling and storage instructions included

Storage Requirements

• Store rolls horizontally on flat, level surface
• Maintain storage temperature: 10-20°C (50-68°F)
• Control relative humidity: 50% RH optimal
• Protect from direct sunlight, UV, and heat sources
• Keep away from moisture and water exposure
• Store in original packaging until ready for installation
• Do not stack excessive weight on rolls

Pre-Installation Acclimatization

• Transport material to installation site 24 hours before application
• Allow material to reach ambient room temperature
• Maintain consistent temperature during acclimatization period
• Keep in protective packaging during acclimatization
• Ensure installation environment is temperature-controlled

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INSTALLATION REQUIREMENTS

Professional Installation Standards

MiA™ architectural films require professional installation expertise to achieve the refined aesthetic and ensure warranty compliance.

Installer Qualifications Professional installers should possess:

• Demonstrated experience with architectural pressure-sensitive films
• Proficiency in dry application techniques
• Knowledge of proper surface preparation protocols
• Post-heating equipment and application expertise
• Attention to detail for seamless, professional results

Surface Preparation Protocol

Suitable Substrates:

• ✓ Painted wood and MDF (fully cured, minimum 30 days)
• ✓ Sealed plywood and particle board
• ✓ Metal surfaces with appropriate primer (aluminum, primed steel)
• ✓ High-pressure laminate (HPL/Formica)
• ✓ Properly primed porous surfaces

Comprehensive Preparation Steps:

1. Clean: Remove all dust, grease, oils, wax, and surface contamination
2. Repair: Fill holes, cracks, gouges with non water-based wood filler
3. Sand: Achieve smooth surface using 220-grit or finer sandpaper
4. De-dust: Remove all sanding dust with tack cloth
5. Prime: Apply appropriate primer to porous surfaces (Metamark Silver Bullet recommended)
6. Cure: Allow primer/paint to fully cure per manufacturer specifications
7. Final Clean: Wipe surface with isopropyl alcohol before application

Application Technique & Best Practices

Critical Application Requirements:

• ✓ Dry Application ONLY - water application prohibited and will void warranty
• ✓ Use premium felt-edge squeegee (hard plastic damages surface)
• ✓ Apply consistent, firm pressure during squeegee strokes
• ✓ Maintain material temperature 15-25°C during application
• ✓ Cut all edges at precise 45° angle to minimize lifting
• ✓ Post-heat all edges, seams, returns, and complex areas
• ✓ Use minimum 10mm overlap for seamless tiled applications
• ✓ Avoid excessive stretching (compromises dimensional stability)
• ✓ Work in clean, dust-free environment

Environmental Controls:

• Application temperature: 10-35°C (50-95°F)
• Consistent temperature throughout application process
• Controlled humidity (avoid high humidity conditions)
• Adequate lighting for precision cutting and alignment
• Minimal air movement, drafts, and dust circulation

Unsuitable Substrates & Applications:

• ✗ Corrosion-prone metals without proper barrier primer
• ✗ Unsealed concrete, natural stone, brick, masonry
• ✗ Unpainted drywall, plaster, or skim coat surfaces
• ✗ Textured surfaces (orange peel, knockdown, popcorn, stucco)
• ✗ Low-energy plastics (polypropylene, polyethylene, silicone)
• ✗ Contaminated, deteriorating, or structurally unsound surfaces
• ✗ Direct UV/sunlight exposure areas
• ✗ High-moisture areas (shower stalls, exterior applications)
• ✗ Surfaces exposed to temperatures outside service range

Professional Installer Network Kirin Global Supplies maintains partnerships with certified professional installers throughout Arizona, New Mexico, Nevada, and Colorado.

Installation Support Services:

• Regional installer referrals
• Technical specification assistance
• On-site project consultation
• Complex installation coordination
• Warranty-compliant installation verification
• Post-installation inspection and support

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CARE & MAINTENANCE

Preserving the Nordic Aesthetic

Daily & Weekly Maintenance

• Daily: Wipe with clean, dry microfiber cloth to remove dust and fingerprints
• Weekly: Clean with warm water and mild pH-neutral dish soap
• As Needed: Address spills immediately to prevent staining

Proper Cleaning Technique:

1. Prepare cleaning solution: warm water with small amount of mild dish soap
2. Dampen clean microfiber cloth (do not oversaturate)
3. Wipe surface gently in consistent direction
4. Rinse with separate cloth dampened with clean water
5. Dry immediately with soft, dry cloth
6. Buff gently to restore uniform matte appearance

Monthly Deep Cleaning:

• Use commercial pH-neutral cleaner approved for vinyl surfaces
• Follow manufacturer's dilution instructions
• Test in inconspicuous area first
• Rinse thoroughly with clean water
• Dry completely

Immediate Spill Response:

• Blot (do not rub) spills immediately
• Use clean, absorbent cloth
• Clean area with standard cleaning procedure
• Dry thoroughly

Strictly Prohibited Cleaning Methods:

• ✗ Abrasive cleaners, powders, or scouring compounds
• ✗ Caustic cleaners (strong alkalis, lye-based products)
• ✗ Solvent-based cleaners (acetone, MEK, paint thinners, mineral spirits)
• ✗ Petroleum-based products and oils
• ✗ Bleach or chlorine-based cleaners
• ✗ Ammonia-based products
• ✗ High-pressure washers, steam cleaners
• ✗ Abrasive scrubbing pads, steel wool, brushes
• ✗ Magic erasers or melamine foam products
• ✗ Wax, polish, or furniture cleaners

Surface Protection Guidelines:

• Always use cutting boards for food preparation
• Use trivets and heat protection under hot cookware
• Avoid sliding sharp or heavy objects across surface
• Educate household members/staff on proper care
• Handle with care appropriate to material type

Understanding Material Properties: MiA™ films are durable but softer than:

• Natural stone (granite, quartz, marble)
• Ceramic and porcelain tile
• Metal surfaces
• High-pressure laminate

Preventive Maintenance:

• Inspect edges and seams quarterly for lifting
• Address minor issues promptly to prevent progression
• Keep installation remnants for potential repairs
• Contact professional installer for damage assessment
• Document cleaning and maintenance for warranty compliance

Commercial High-Traffic Protocols:

• Establish written cleaning procedures
• Train facility staff on approved methods
• Schedule quarterly professional inspection
• Maintain approved cleaning product inventory
• Document all maintenance activities
• Address high-touch areas more frequently

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WARRANTY & SUPPORT

MetaSure® Warranty Program

Metamark (UK) Limited provides comprehensive warranty coverage for MiA™ Interior Architectural Films meeting specified conditions.

Warranty Protection Includes:

• Material manufacturing defect coverage
• Performance guarantee for rated durability period
• Replacement material for verified valid warranty claims
• Discretionary contribution toward professional reinstallation costs

Warranty Validation Requirements: Materials must be:

• ✓ Stored per technical specifications prior to installation
• ✓ Installed by qualified professional applicators
• ✓ Applied according to published installation guidelines
• ✓ Proper surface preparation completed
• ✓ Maintained per aftercare recommendations
• ✓ Used within specified application parameters
• ✓ Installed in suitable interior environments

Warranty Exclusions: Coverage does not extend to:

• ✗ Improper installation or inadequate surface preparation
• ✗ Use outside recommended applications and environments
• ✗ Accidental damage, abuse, vandalism, or negligence
• ✗ Chemical damage from incompatible cleaning products
• ✗ Unauthorized repairs, alterations, or modifications
• ✗ Normal wear and tear beyond rated durability period
• ✗ Damage from structural substrate failure
• ✗ Applications in unsuitable environments (UV exposure, high moisture)

Warranty Claim Submission Process:

1. Document: Photograph issue with detailed close-ups and wide shots
2. Contact: Reach out to Kirin Global Supplies with claim information
3. Provide: Installation date, installer details, material batch number
4. Submit: Kirin Global Supplies forwards to Metamark for evaluation
5. Review: Metamark technical team assesses claim validity
6. Resolution: Approved claims receive remedy per warranty terms

Technical Support Resources:

• Complete installation guidelines available
• Technical data sheets upon request
• Aftercare documentation provided
• Phone support through Kirin Global Supplies
• Access to Metamark technical team
• Professional installer referral network

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SPECIFICATIONS AT A GLANCE